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Olufisayo Ogundipe

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I'm a writer, blogger and a web developer. I help brands tell creative stories by designing identities and crafting messages that speak to their target audience. I hoard a lot of information on branding and business development, and I spit them out on my blog fisayopatrick.com
If you studied the highly successful business owners in your region, you would realize that they all have certain characteristics, skills, traits, actions, call it whatever that they practised regularly in their business. One should also remember that working in your business is great but won't get you to the...
Disclaimer: Everything in this post will only work for you if you are offering quality products or services in your business if you are genuine and not trying to rip people off. There's a business trick only successful business owners know. This one trick will help you gain more paying...
This post-COVID era has, if not anything, created entrepreneurs out of all of us. This means that many people are looking to the internet for skills to master before launching a new business. If you want to build a lasting business, you need to know the skills to master before...
If you are going to build a profitable business that will exceed the 5-year failure mark, then you need to start building it with a lot of things in mind. What I mean is this, whatever you do in your business will determine whether it will stand side-by-side with...
If you want to attract the right kind of clients, you need to be the right kind of business owner. Nothing beats being really good at what you do, that's for sure. In fact, being an expert can never be replaced by something else. But what else is important is...
Having a successful business is much more than having the best products or the most amazing marketing strategies. It's much more than having a 'badass' brand or a great customer service. Althogugh all these thngs matter, but what matters most is the qualities that the leader possess. Whatever role you...
Ever been in a situation where you are watching a really nice program on the tv and you get interrupted by a commercial? Or you are watching a football match and you're constantly being interrupted by some silly commercials? Well, that's how it's done with traditional advertising. But with digital advertising, you...
I have never seen a successful careless business owner in my entire life. As you learn new skills and create business strategies, you must also develop the skill of keeping things properly, especially things that have to do with your business. If you have to look for your documents all...
Back when I was in school, there was this woman who sold groceries close to the school gate. Students constantly flooded her store to buy food items, toiletries, stationery and all the needs of student life. But there was one major problem, she was stuck up and she constantly argued with...
Many times, funding is the biggest challenge for every entrepreneur. Most people resort to getting funding from Business Angels or Venture Capitalists. If you want them to take you serious and care about you enough to invest in your business, you will need to pitch your ideas. To get ultimate...
  It’s no doubt that in today’s world, we suffer from information overload. What you know now can expire within few months if you fail to update yourself regularly. We live in an age of instant information about every facet of our lives. We can receive any kind of information...
Being broke is a disease that has plagued so many people for a long time and many seek to find a way out of it. It's a disease caused by lack of financial intelligence and laziness. If you long to come out of financial lack, then you'll need to find...