Why So Many People Fail To Make Money In Crypto

Although crypto has created many millionaires and billionaires, not everyone has been fortunate.

There are numerous individuals who never made it. Some lost their life savings, others made thousands only to lose it all, and some made millions with meme coins but never sold until the market collapsed.

I could elaborate on how people lost their money, but in this article, we’ll explore why they lost and the mistakes they made so that you won’t make the same ones.

Given that I’ve made many of these mistakes myself, I feel well-positioned to explain them to you.

Why Many People Fail in Crypto:

  1. Not Thinking Long Term:

This affected me the most when I lost a substantial amount of my crypto investment in the previous market cycle. I was shortsighted, selling all my Ethereum and Bitcoin at the market’s bottom in late 2018.

I’m not suggesting you shouldn’t take profit, but avoid selling all your holdings expecting to buy back at a better price. Always retain a portion because being in the market is more significant than timing it.

Those who struggle with long-term thinking often find it hard to hold onto promising coins and projects. Despite conducting thorough research and investing, they often sell before the price surges. They miss out on gains due to their shortsightedness.

If this happens frequently, perhaps you’re thinking too short term. Try to envision the long term—think in periods of 3 months, 6 months, 1 year, or more, and exercise patience. If you’ve invested in good projects, ‘HODLing’ is your best friend.

  1. Not Having a Goal or Crypto Plan:

Many people found themselves in crypto, and made money, but lost it all because they lacked a goal or plan for the money. They didn’t know what to do with it. I, for instance, lost a significant portion due to various businesses, new crypto projects, and more.

From my experience, establish the following goals:

  • An amount to save in cash
  • An amount in stable crypto
  • An amount for family and charitable giving
  • An amount for business investment
  • An amount for personal expenses
  • Also, maintain a monthly budget.

Once you’ve set your goals, review them regularly to remind yourself how to manage your funds once you earn them.

  1. Shiny Object Syndrome:

This involves constantly seeking the next best investment. While this isn’t entirely negative, understand that there will always be top-ranking cryptocurrencies in each category, and in the long run, holding onto them is better.

Also, avoid investing a large portion of your capital into the next ‘big thing’. Instead, risk what you can afford to lose, to avoid substantial losses.

Again, no matter how tempting it is to invest in new trends like NFTs, Web3, DeFi, etc., ensure you only invest a small portion of your capital.

  1. Distraction:

While diversifying investments isn’t wrong, understand that in recent years, only a few investments outperformed crypto. If you’ve profited from crypto investments in a bull market, during a bear market, it’s wise to keep cash in stable assets for the next crypto cycle. Investing in new businesses might lead to a loss of your capital and could leave you with no funds for crypto investments.

I invested in agriculture, where unforeseen challenges led to a significant capital loss that could have been better utilized in crypto. I’ve learned my lesson and now opt to partner with existing businesses or invest a small portion I’m willing to lose instead of starting new ventures.

  1. Not doing your own research:

Failing to conduct your own research using available tools like Coinmarketcap.com, Dapp radar, Block Explorer, etc., can lead to investing in the wrong projects. You might end up investing a large amount in projects that continually decrease in price or in projects with nowhere to sell (known as honeypot projects).

Neglecting personal research alone could lead you to invest in scam projects, resulting in the loss of funds to scammers.

Additionally, it might prompt you to FOMO (fear of missing out) into promising projects at the wrong time. For example, if a friend suggests buying a particular crypto and without checking the chart, you rush in only to see the price drop further. This leads to buying when you should have been selling.

  1. No income:

Not having a stable job or a consistent source of income while investing in crypto can be tough.

It prevents you from waiting for those big, soaring moments in crypto. You might end up selling too soon just to watch the price surge after you’ve sold.

I’ve been there a couple of times, and trust me, it’s not a pleasant situation.

  1. Over trading:

Overtrading is a common mistake, not just in crypto but across financial markets.

Many believe that the more trades they make, the more profit they’ll earn. But that’s not the case. Success is more about timing than the number of trades. Prices move over time, and that’s when you make your money.

Reducing your trades to just 1 or 2 a day, or maybe 3 a week, is smarter. Otherwise, you’re just making the exchanges rich with your fees. It’s wiser to buy, wait patiently, and pay fees after significant market movements.

  1. Leverage Trading:

I’ve wrestled with leverage trading for a while and learned it’s mostly for disciplined, expert traders. For most of us, it’s unnecessary.

What you truly need is patience, not leverage. Buying good coins in the spot market can yield significant returns. Even a 100% increase in a few months can put you ahead, as most people don’t see such gains in a year; many even lose money.

Leverage carries too much risk for minimal reward. But if you still plan on trading futures, here’s my advice:

  • Avoid daily futures trading.
  • Use minimal capital.
  • Don’t exceed 10x leverage.
  • Don’t assume you’re an expert trader with leverage. It can teach hard lessons.
  • Use isolated margin to safeguard against unexpected market swings(black swan events).

9. Not understanding capital allocation:

Capital allocation is how you divide capital for investment. It is best to make crypto 10 to 20% of your networth when you’re just starting and then divide it into 3 buckets.

  • Low risk(stable coins),
  • medium risk bucket(Bitcoin, Ethereum BNB),
  • high risk(other altcoins), and then rebalance buckets 3 and 2 into 1 when you make a profit in them.

If you don’t understand how to allocate capital in crypto and you just go all into a single coin, you will come all out of crypto at once if you bought a shit coin on its way to zero.

So be very, very careful.

I hope with these few points you have learned one or two things about why people don’t succeed and you’re willing to avoid doing the same thing.

God bless you as you embark on your crypto profitability journey.

I’d love to hear your thoughts or any questions you might have! Whether it’s about the content or any additional information you’d like, I’m here to help.

Kindly use the comments section below.

Digital Asset Advocate | Financial Market & Web3 Explorer | +234 810 185 0909


  1. Thank you sir, I really appreciate you

    Concerning airdrops, I will really wish you keep shearing them too in the forum, for some of our benefit,

    Thank you, God bless ur good work sir


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